iPhone Gets Fashionable

We live in a world where information is right at our fingertips and the new iPhone application from style.com is a prime example.

The new application is designed to enable the fashion obsessed to have full access to the runway, no matter where they live.

The application (which is available only for iPhone) will initially offer videos and photos from couture collections in July. It will then be updated regularly beginning September 5 with the New York ready-to-wear collections.

Jamie Pallot, the editorial director of Conde Nast Web sites, told the New York Times that the morning runway shows will be available by the afternoon and the evening shows should be available by the next morning. Talk about quick turn-around time!

Pallot has tested an early version and you can expect features such as; a welcome screen listing new shows on one menu and blog items on another, ability to open a window that shows the looks in a grid, you will be able to enlarge images and even be able to reveal the model’s name and a concise review of the show by tapping on any of the photos from the shows.

The hope is to eventually be able to include photos and videos from hundreds of shows in New York, Paris, London and Milan.

Image courtesy of the nytimes.com

Designers Help To Raise Money For Solar-Powered Hospital

Daughter of Isabella Rossellini, Elettra Wiedemann, has recently founded JustOneFrickinDay.com, an organization that is raising funds to build the first solar-powered hospital in Kigutu, Burundi.

So far the Burundi Solar Project has designers Chris Benz, House of Diehl, Rogan, Rag & Bone, 3.1 Phillip Lim, and Giambattista Valli signed up to create an energy-inspired, limited edition t-shirt to be sold on Wiedemann’s website.

All the t-shirts are made from 100% organic cotton and are available in men’s and women’s at $60 a pop. To make the shirts even more special, there are only 100 available in each style.

The designers have already made sketches of their t-shirts and Chris Benz’s will have two African flamingos, Rogan’s is in a black and white African print, and Phillip Lim’s is an image of Africa rendered in light bulbs.

Amazingly, to equip the hospital with solar power for the entire term of its existence only $450,000 needs to be raised! If you would like to help out the cause the shirts will be available beginning August 25 at JustOneFrickinDay.com.

In other news….

California designer, Geren Lockhart, will be launching her first Spring 2009 collection at New York Fashion Week on September 3 from 6-8 at the Bowery Hotel.

The buzz is that Lockhart will present an installation, which will give a nod to Vanessa Beecrft and her collection of deep colors and wovens was inspired by travels to Capri, Buenos Aires and Sydney.

Wiedemann image courtesy of Papermag.com and Lockhart image courtesy of Gen Art Pulse

Fashion Week News

New York Fashion Week is quickly approaching and all the designers are preparing for the most important week of the year.

Brian Reyes has confirmed he will be returning to Bryant Park this season. He will be showing his Spring 2009 collection in the Salon on Wednesday, September 10 at 9 a.m. He told Fashion Week Daily: "I can't explain the sense of excitement and accomplishment it gives me to be returning for Spring 2009. I'm thrilled to have the opportunity to present this collection at the epicenter of Fashion Week, and look forward to many more seasons in the Tents."

In other fashion news, there have been whispers that Victoria Beckham would be showcasing her collection this year, but unfortunately it is not in the cards. There was no announcement as to when the former Spice Girl will debut her collection on the runway.

Victoria Beckham image courtesy of askmen.com